To get the most from this Series, listen on the Noa app.
How can Apple Survive A World with Fewer iPhones?
For the last decade, “Apple” and “iPhone” have been synonymous. For the sake of Apple’s future, that must change. It can no longer be the “iPhone company”.
15 Sept • 1 minute listen
Series Intro: How can Apple Survive A World with Fewer iPhones?
Nov 2018 • 4 minute listen
Tim Culpan: Apple Needs Its Supporting Cast as Its Star Fades
9 Jan • 6 minute listen
John Gapper: How Apple’s iPhone lost its lustre
30 Jan • 7 minute listen
Shira Ovide: Apple Needs to Hone Its Post-iPhone Pitch
26 Mar • 7 minute listen
Apple’s big event is a sign that the company is moving in a new direction
1 May • 7 minute listen
Shira Ovide: Apple's Future Comes Down to Four Crucial Questions
10 Sept • 6 minute listen
Shira Ovide: Apple Finally Confronts Its Growth-Starved Reality
15 Sept • < 1 minute listen